What Lady Baby Boomers May Have in Common

What do Lady Boomers have in common? According to Liz Kitchens, who surveyed them with BoomerCafé’s help, the answer is, Boomerangers! Liz explains.

I’m a numbers junkie. My husband and I have a market research firm and conduct surveys and focus groups for a variety of issues throughout the country. So, I conducted an online survey of Lady Boomers between the ages of 46-65.

Liz Kitchens

Thanks to sites like BoomerCafé and Vibrant Nation, almost 600 women were surveyed about issues ranging from their spiritual and creative lives, children, careers, and even the characteristics and traits defining them as people.

A particularly noteworthy finding in the survey revealed the Boomerang Phenomenon is alive and well living in Mom and Dad’s increasingly cluttered nest. I doubt if you have to ask, but just in case … boomerang kids are those young adults who leave home with youthful idealism and excitement about the adventures awaiting them, only to ricochet back to their rooms when life out of the nest, with its pesky responsibilities, thwarts their efforts at independence.

More than half (52%) of Generation Xers and Millenials have moved back home or are financially dependent upon their boomer parents.

Survey results indicate 1 in 5 of these boomerang kids are still on the family dole. Money isn’t the only issue either.

Sixty percent of the Lady Boomers participating in this online survey say they are 911 on their children’s cell phones.

The survey asked, When your grown children have a problem, who do they usually call first?

  1. Mom – 60%
  2. Dad – 8%
  3. They tend to handle the issue on their own – 32%.

These results as well as others documented in the survey indicate Lady Boomers really have managed to “do it all”- be available to their kids and be workaholics in their careers (56% work more than 40 hours a week).

The first baby boomers are turning 65 this year (2011). Ten thousand (10,000) baby boomers will be turning 65 every day for the next nineteen years.

The Baby Boom population is 79 million strong, with 51% comprised of boomer women. While there is considerable data available on baby boomers, I wanted to conduct a deeper exploration of women of this age (since I too am one of these Lady Boomers). Who are we? What motivates us? How did we get here? What are we going to do with the rest of our lives? Rumor has it over half the Baby Boomers in America are going to celebrate their 100th birthday and beyond. How do you intend to live your next 40 year? Post a comment and let me know.

This internet survey of 553 Baby Boomer women was conducted February 14-March 14, 2011, using The Kitchens Group’s Knet survey methodology, an Internet survey method which has been academically reviewed by social scientists from four universities. or more results from this survey contact Liz Kitchens (Liztkg@cfl.rr.com) at The Kitchens Group-407 622-0210

7 Comments

  1. Your results show that “More than half (52%) of Generation Xers and Millenials have moved back home or are financially dependent upon their boomer parents. Survey results indicate that one in five of these Boomerang kids are still on the family dole.”

    Ok, I am one of those almost 600 boomer women who responded to your survey. And, yes, my children still live with my husband and me. And yes, they are most definitely still on the family dole. They are also only 4 years old! They are most definitely not boomerang kids. I hope my answers, and those of a good number of us younger boomer women who still have young children at home, were not misconstrued … since you make no mention of younger boomers with small children. And wow! 52% sure seems like a lot!

  2. 52 percent sounds really high. I’m 58 and my kids are still teenagers at home, not boomerang kids. I agree with the prior comment, wondering if this boomerang stat is skewed ….. and I’m not even in the “younger boomer” category.

  3. I loved this post! I had kids young and mine are married with kids of their own. But they did come back and forth while in college and grad school. Truth is I loved having my girls at home. They brought high energy and fun into the house. I am stunned that 79 million boomers will be around soon! Wow – that’s a lot of folks. Right now there’s so much talk about social security and budget deficits. Personally I think if billionaires didn’t get tax breaks that we don’t get and corporations paid some tax, we’d lessen the budget problems and not have to cut social security. Saw on 60 Minutes that huge corporations like GE don’t pay any tax at all by locating an office in Switzerland. Something’s very wrong with that.

  4. I loved this post! I had kids young and mine are married with kids of their own. But they did come back and forth a lot while in college, grad school and a bit after that. Truth is I loved having my girls at home. They brought high energy and fun into the house. I am stunned that 79 million boomers will be around soon! Wow – that’s a lot of folks. Right now there’s so much talk about social security and budget deficits. Personally I think if billionaires didn’t get tax breaks that we don’t get and corporations paid some tax, we’d lessen the budget problems and not have to cut social security. Saw on 60 Minutes that huge corporations like GE don’t pay any tax at all by locating an office in Switzerland. Something’s very wrong with that.

  5. I agree, 52% being boomerang kids just does not sound accurate. I’m 63 with 2 teenagers at home. They certainly are not boomerang kids … and I highly doubt they ever will be. But if the survey question merely asked whether I have children still living with me, I would have answered yes. I have not seen this survey, but the stats cited seem highly suspect.

  6. I’m thrilled with the responses to this article. I really appreciate the comments. I’ll explain these numbers in more detail.
    Six percent of the respondents said they had no children over the age of 18; 19% said they had no children at all. These people were eliminated from the analysis. Of those with children over the age of 18, 48% said there children left home after high school/college and made their own way in the world. Thirty-one percent (31%) said some or all of their children had left home but returned to live for a while; 9% said one or more of their adult children had moved back in indefinitely; and 12% said they were primiarily responsible for the financial well being of their adult children even though they were not residing with them. This adds up to 52%.

    Please don’t hesitate to contact me if you have further questions. Your observations were most appreciated.

    Thanks again.

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